Designed for Real Pets

Petsoteric is a pet product design company dedicated to creating essential enrichment that support playful pets. Our products turn routine moments into meaningful interaction. Every design decision is guided by how pets actually use products in real homes, not by novelty for its own sake. We design pet products that work better, last longer, and fit naturally into pets' daily lives.

Our Approach to Pet Product Design

Good pet products start with understanding behavior. We design with an emphasis on animal enrichment, engagement, safety, and usability. Our designs balance durability and function with fun, modern form.

MEET THE TEAM TO TAKE YOU THERE

Design-led. Detail-driven. Pet-focused.

Tai Anderson and Sean Ransom

Ownership Team

Petsoteric is led by husband-and-wife team Tai Anderson (our CEO) and Sean Ransom, who together bring extensive experience in consumer product design, business operations, and human-centered problem solving.

Tai Anderson has over 20 years of experience in consumer product design, with a focus on form, usability, and manufacturing-ready solutions. Sean Ransom brings a background in psychology, research, and business leadership, with an emphasis on behavior, usability, and real-world application.

Together, they founded Petsoteric to create pet products that are grounded in design thinking, informed by behavior, and built with care, with a focus on products that pet owners can trust and pets have fun using.